Great post Ian. Broadcast media is probably going through more change now than in its entire history. Telly content is getting pulled in so many different directions (mobile, DVD, interactive, streaming, download, on-demand, cable, HD etc etc.) you kind of feel sorry for any execs trying to navigate this minefield. It would be pretty easy to devise one solution, only to see people migrate to the latest must-have device or service – just as yours completes its long development period. Doh! Clearly £1.89 a show is going to impress no-one, but its a start. I think the US site has improved its resolutions since it launched, so fingers crossed. Why are we getting charged double the US rate? Is it because they can?